srinivas kattamuri

Advisor at 720 Transform Consulting

Bio Summary

Analytics and Strategy Consultant with experience in digital transformation, business intelligence, data science, product development, big data enablement, and data monetization. Business and research experience spans several industries (Banking and Credit Cards, Insurance, Airlines, Hospitality, Casinos, Retail, Healthcare, Telecom) providing a platform of knowledge to draw from. Adept at executing challenging tasks while employing practical, creative, and analytical skills. Team builder who promotes inclusive decision making and participation. Utilize strong organizational expertise to lead in a challenging and creative environment.

Employment History

Advisor

720 Transform Consulting

2022 - present

Bengaluru, Karnataka, India

Head Advanced Data Analytics

Swiss Re

2017 - 2021

Bangalore, Karnataka, India

Manage multiple teams of associates and specialists from India's CoE for Commercial Insurance business unit. Provide portfolio insights and recommendations to CUO and leadership team which includes stakeholders from Underwrit ...see more

Advanced Analytics Expert (Project Leader)

Boston Consulting Group - BCG

January 2013 - June 2017

Boston, MA, USA

One of the founding members of 'Global Advanced & Customer Analytics' team. My responsibilities include providing analytics expertise to case and proposal team, establish and promote visibility of analytics group across BCG, and help build analytics capability by coaching and training. • Helped a telecom giant in South East Asia re-build their analytics organization and improve their go-to market strategy for Cross-sell and Up-sell. Observed 5x lift through telesales and 3x lift through account managers • Developed a framework to analyze the effectiveness of marketing promotions by retail stores and consumer product goods companies. Solution generated over $20M revenue for BCG in 2014 • Built a recommendation engine for a European fashion retailer. Observed increased email open rates by 2.4x and purchase revenue by 20€ per customer • Reduced churn at 24 months by 25% by identifying root causes for a Canadian fixed telecom provider • Provided due diligence support for the CEO of a global prepared food company to generate incremental revenue of €10M per year by optimizing the product mix and product pricing • Conducted opportunity diagnostic for new service offerings at a drugstore and pharmacy chain in US - Identify, size and prioritize of opportunities to update and enhance services and drive business growth - Mini-testing of leading opportunity hypothesis in live store environment • Developed customer personalization approach for global airlines industry, which led to multiple new client engagements within the airline loyalty, marketing and service teams • Developed strategy to reduce client attrition using predictive modeling for a US asset management company • Provided support in forecasting package volumes and negotiating with air capacity providers for a government-owned postal service operator • Developed e-commerce promotion strategy for a US apparel retailing company resulting in margin increase of over $10M from 10.5% savings in annual promotion spend • Revamped a European energy client collection and recovery strategy by implementing data intelligence algorithms for early warnings

Marketing Analytics Manager

Barclays UK

January 2012 - January 2013

New York, NY, USA

Manage Credit limit, Pricing, Balance transfer, Credit risk, Collections & recoveries strategies across UK, Germany and Western Europe portfolios. Work closely with business partners to design campaigns, develop new opportuni ...see more

Senior Consultant

ESS Analysis

January 2010 - December 2011

Boston, MA, USA

Conduct extensive evaluation on large customer datasets for Fortune 500 clients. Deep dive analysis of customers and campaign performance. Evaluate marketing economics affecting various drivers of customer behavior • Conce ...see more

Business Analyst

Mu Sigma

October 2007 - July 2008

Bangalore, Karnataka, India

Member of innovation and development team instrumental in developing an in-house campaign measurement tool. • Assessed customer satisfiability and loyalty index for partnership cards to determine the drivers which motivate ...see more

Education

M.S.

University of Wisconsin, Madison

2009

Language Skills

English

Country Experience

India Germany Philippines Switzerland United States

Skills

Data Analysis

Data Analytics

Business

Digital Strategy,

Business Unit Strategy,

Portfolio Strategy,

Post Merger Integration

Information Technology

Artificial Intelligence

Marketing and Public Relations

Digital Marketing

Industry Experience

Healthcare

Payers,

Providers & Services