meriem zarraa

Independent Consultant - Strategy And Management at World Bank

Bio Summary

Meriem Zarraa is a 9-year Management and Strategy consultant. Meriem currently works as a part-time independent consultant in Strategy with the World Bank Group in Tunisia and is contributing to the development of the World Bank – International Finance Corporation strategy for 2022-2026 in the country. She served both public and private sectors through policy design and implementation, conducting market studies, business modelling, organization transformation, project management, product development, business development across various industries. Meriem started her career as junior consultant in strategy and management at EY and had been promoted as a Senior Consultant. She also had the opportunity to work on trade, investment and other related-development issues from different positions as advisor to the Minister of Trade of Tunisia, Project Manager at the International Trade Centre - United Nations and Consultant in Management and Strategy at the World Bank.

Employment History

Independent Consultant - Strategy And Management

World Bank

May 2022 - present

Tunis, Tunisia

Contribute to the development of the strategy of the World Bank - International Finance Corporation for 2022-2026 in Tunisia leading to the elaboration of the new Country Partnership Framework.

Project Manager

International Trade Centre

January 2021 - March 2022

Geneva, Switzerland

► Led, managed and coordinated the implementation of Trade and Investment Facilitation Mechanism, a project aiming at enhancing investment and trade within the Euro Mediterranean region through Market Intelligence. ► Rev ...see more

Independent Consultant - Investment Development And Promotion

Expectation State

June 2020 - December 2020

Tunis, Tunisia

►Contributed to the support of 200 investors based in Tunisia during Covid lockdown through the development and implementation of a dedicated online helpdesk used by government agencies. ► Prepared investment promotion m ...see more

Independent Consultant - Project Manager Officer

World Bank

August 2020 - December 2020

Tunis, Tunisia

► Developed project management tools and reports of "Strengthening the Foundation of Learning", a project aiming to enhance access to and improve the quality of primary education in Tunisia. ► Coordinated the implementat ...see more

Adviser To The Minister

Ministry Of Trade Of Tunisia

October 2017 - March 2020

Tunis, Tunisia

►Designed, led, managed and coordinated the implementation of 20 initiatives related to the Business Eco-system Enhancement, Access t-Finance, Procedures simplification, Digitization, and Trade Promotion. ► Contributed t ...see more

Program Manager

CONECT

December 2016 - September 2017

Tunis, Tunisia

► Designed the corporate and communication strategy to support investors though their journey as well as businesses to trade abroad and to access to finance. ► Developed an action plan including 20+ initiatives (Business ...see more

Junior Then Senior Consultant In Strategy Management Public Sector

EY

June 2013 - September 2016

Tunis, Tunisia

Contributed to 10 advisory missions including managing 3 of them namely: 1. Development of a territorial attractiveness plan for investors of Kef region in Tunisia - United Nations Development Program 2. Market assessment of ...see more

Education

Master's in Business Administration/Management

Institut des Hautes Etudes Commerciales de Carthage

2013

Bachelor's in Finance

Institut des Hautes Etudes Commerciales de Carthage

2010

Language Skills

Arabic French English

Country Experience

Switzerland Tunisia

Skills

Economics, Policy, and Social Studies

Economic Planning,

Impact Assessment,

Policy Development

Business

Benchmarking & Best Practice,

Business Case,

Feasability Studies,

Operating Model,

Strategic Planning,

Corporate Strategy,

Business Planning,

Growth Strategy,

Strategic Management,

Business Development,

Project Management,

Monitoring & Evaluation,

KPIs,

Change & Implementation

Marketing and Public Relations

Competitive Analysis

Analysis

Business Intelligence

Industry Experience

Principal Investors

Private Equity

Material

Building Material,

Paper and Packaging